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Color Theory

Bela Vida means beautiful life in Portuguese (a tribute to heritage). There is a story behind the Lilac (Portuguese national plant). I utilized this significance to complement, colors theories take on moodiness and spirituality. Inflicting a strong emotion towards energy and feeling. 

Know the emotions

Typography

Pyschology

Targeting the sub-conscious

Optimistic empowerment

Bela Vida means beautiful life in Portuguese (a tribute to heritage). All the growth it serves us has to lead us to our journey. Path. Lane. Of creating our most beautiful life. Not us all getting in the same lane and being the same person. But all of us finding, loving and honor ourselves. For exactly who we are. 

Bela Vida

Wellness art

Indulge your cravings. Shop our makers. Experience a retreat. Drink purified water.

LIVE YOUR BEAUTIFUL LIFE

Seating area in bela vida

THINK WITH STRATEGY AND DESIGN TO CREATE YOUR IDENTITY

Eliminating worry and inspiring a sense of pride to Brand Prouder. Be Prouder. 

Bela Salad

UI/UX Design

Full Stack Development

Content Strategy/Copyrighting

art direction & Visual system

Experience strategy & concepting of the ecosystem of the brand

PROJECT OVERVIEW

Communicating a beautiful life through building a lifestyle association. 

“Art is a form of communication.  Alongside words, actions, and vibrational energy. The combination of the mentioned can aid to creating an association. The trick is to utilize each individually to tell the exact same story.

The premise of my approach within art revolves around encompassing the experience you receive during brand interaction. Challenged to communicate a high vibrational mission and story through a symbol. I took the depth that was already within Bela Vida in relation to meaning and impact they have on individuals and their community. Each individual component within Bela Vida tells the story of you living your beautiful life.”

Product wall in bela vida
Exterior of Bela Vida front

.The premise of my approach within art revolves around encompassing the experience you receive during brand interaction. Challenged to communicate a high vibrational mission and story through a symbol. I took the depth that was already within Bela Vida in relation to meaning and impact they have on individuals and their community. Each individual component within Bela Vida tells the story of you living your beautiful life.”

PHYSCHOLOGY
Targeting the sub-conscious
Optimistic Empowerment
TYPOGRAPHY
Know the emotions
COLOR THEORY

Bela Vida means beautiful life in Portuguese (a tribute to heritage). There is a story behind the Lilac (Portuguese national plant). I utilized this significance to complement, colors theories take on moodiness and spirituality. Inflicting a strong emotion towards energy and feeling. 

Creating an omnichannel experience around the consumer.

Creating an e-commerce shop for resturant while communicating. The story, mission, and beliefs of the company. Expanding into the ecosystem of the brand. From the cafe to the aqua and retreats. 

Indulge your cravings. Shop our makers. Experience a retreat. Drink purified water.

THINK WITH STRATEGY AND DESIGN TO CREATE YOUR IDENTITY

YOUR

LIVE

Seating area in bela vida

BEAUTIFUL LIFE

Eliminating worry and inspiring a sense of pride to
Brand Prouder.
Be Prouder. 

Bela Salad

Project overview

“Art is a form of communication.  Alongside words, actions, and vibrational energy. The combination of the mentioned can aid to creating an association. The trick is to utilize each individually to tell the exact same story.

The premise of my approach within art revolves around encompassing the experience you receive during brand interaction. Challenged to communicate a high vibrational mission and story through a symbol. I took the depth that was already within Bela Vida in relation to meaning and impact they have on individuals and their community. Each individual component within Bela Vida tells the story of you living your beautiful life.”

Communicating a beautiful life through building a lifestyle association. 

UI/UX Design

Full Stack Development

Content Strategy/Copyrighting

art direction & Visual system

Experience strategy & concepting of the ecosystem of the brand

Affirmation in Bela Vida
Product wall in bela vida
Exterior of Bela Vida front

Color Theory

Bela Vida means beautiful life in Portuguese (a tribute to heritage). There is a story behind the Lilac (Portuguese national plant). I utilized this significance to complement, colors theories take on moodiness and spirituality. Inflicting a strong emotion towards energy and feeling. 

Know the emotions

Typography

Pyschology

Targeting the sub-conscious

Optimistic empowerment

Bela Vida means beautiful life in Portuguese (a tribute to heritage). All the growth it serves us has to lead us to our journey. Path. Lane. Of creating our most beautiful life. Not us all getting in the same lane and being the same person. But all of us finding, loving and honor ourselves. For exactly who we are. 

Creating an omnichannel experience around the consumer.

Creating an e-commerce shop for resturant while communicating. The story, mission, and beliefs of the company. Expanding into the ecosystem of the brand. From the cafe to the aqua and retreats. 

THINK WITH STRATEGY AND DESIGN TO CREATE YOUR IDENTITY

LIVE

Seating area in bela vida

YOUR

BEAUTIFUL LIFE

Eliminating worry and inspiring a sense of pride to
Brand Prouder.
Be Prouder. 

Bela Salad

Project overview

UI/UX Design

Full Stack Development

Content Strategy/Copyrighting

art direction & Visual system

Experience strategy & concepting of the ecosystem of the brand

Communicating a beautiful life through building a lifestyle association. 

“Art is a form of communication.  Alongside words, actions, and vibrational energy. The combination of the mentioned can aid to creating an association. The trick is to utilize each individually to tell the exact same story.

The premise of my approach within art revolves around encompassing the experience you receive during brand interaction. Challenged to communicate a high vibrational mission and story through a symbol. I took the depth that was already within Bela Vida in relation to meaning and impact they have on individuals and their community. Each individual component within Bela Vida tells the story of you living your beautiful life.”

Affirmation in Bela Vida
Product wall in bela vida
Exterior of Bela Vida front

Bela Vida

Wellness art

Indulge your cravings. 
Shop our makers.
Experience a retreat.
Drink purified water.

Creating an omnichannel experience around the consumer.

Creating an e-commerce shop for resturant while communicating. The story, mission, and beliefs of the company. Expanding into the ecosystem of the brand. From the cafe to the aqua and retreats. 

platform user

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